All businesses need direction. After all, every company begins with a purpose and end goal in sight, does it not? Many entrepreneurs have visions of success that they realize will take many steps to achieve. As a result, it’s vital they plan short-term goals in order to eventually achieve their long-term goals. But how do you go about doing that?
Sometimes, you need to literally see your long-term goals in order to start the process of bringing them to fruition. Where do you want your business to be in three to five years? What do you want the size of your company to be? What sales numbers do you project? How many employees will you have? What will the net worth of your company be? How much income will you generate for yourself?
Writing down the answers to these questions – on paper or otherwise – is a great way to begin your journey towards business success. Make these written-out goals visible on a daily basis. A wall poster, for example, makes a great regular reminder about where you’re headed and how you plan on getting there.
What needs to happen BEFORE you reach your long-term goals? For example, if you wish to generate a half a million dollars in sales by the end of 2023, it’s important to also plan a date by which you plan to make a quarter of a million dollars in sales. Remember, there are many steps to take before you reach the top. Work backward from the dates you set to present day and consider the number of steps that will be necessary during that time.
Some of your steps will relate to the eventual size of your company. Other steps will have to do with sales numbers. Some steps will be in regard to work staff size. Categorize your steps so that they can each be uniquely tied to the business practices necessary to take them.
Set specific goals that are based on the categorization of your steps. This is where your short-term goals start coming into play. By short-term, we mean “immediate”. List the objectives you wish to pull off right way in sequence. Make sure each action you take is with the purpose of pulling off these objectives quickly. When doing so, be “smart”. According to Business Australia, setting SMART – specific, measurable, achievable, relevant and timely – short-term goals is a popular strategy.
“If your long-term goal is to achieve a 30% increase in revenue, you might set short-term goals to gain 10 new high-yield clients (specific) and keep accurate client records (measurable),” offers their website as an example, “You could split new client acquisition among four senior employees (achievable) who target potential clients that have operated in your industry for many years (relevant). As for the time frame, you might commit to recruiting one new client each month for the next 10 months (timely).”
Why not add contactless technology to your list of objectives? To learn all about how Taliup Express’ online ordering system can help your business achieve its goals, please don’t hesitate to contact us today!
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